Creator’s Match Creative works that revitalize “Regional Design Factory Kanazawa” and “IMAGINE KANAZAWA 2030 Partners” have been completed!

creators match
A creative work that revitalizes “Regional Design Factory Kanazawa” and “IMAGINE KANAZAWA 2030 Partners” has been completed!
Rethink Creator PROJECT, Kanazawa City x Local Creators to Solve Regional Issues ……………………………………………………………………………………………
“Rethink Creator PROJECT” sponsored by Creators Match Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, CEO: Kyoju Kure, hereinafter “Creators Match”), which proposes new ways of working for creators through the development of professional human resources. ” was created in collaboration with local creators at the “Regional Design Factory Kanazawa” in the same project to solve the regional issues faced by Kanazawa City.
The “Rethink Creator PROJECT” is a project to create “people who can change their perspective (Rethink) – give form to ideas (Creative) – and communicate (Rethink Creator)”. The “Regional Design Factory” will be a place for the actual battle, together with creators who have a “love for their hometown” and “feelings for regional revitalization” who have participated in the seminars and contests held by this project. It is an initiative that aims to solve local problems with the power of creativity. The created works will be provided to local governments and used to solve local issues!
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■The theme of Kanazawa City is “Activation of IMAGINE KANAZAWA 2030 Partners”! Show off the finished work at the delivery ceremony on January 30!
The theme of “Regional Design Factory Kanazawa” is “Activation of IMAGINE KANAZAWA 2030 Partners” in Kanazawa City. The city of Kanazawa has established the IMAGINE KANAZAWA 2030 Promotion Council, an organization that promotes the SDGs through public-private
partnerships, and is recruiting members for the IMAGINE KANAZAWA 2030 Partners, a platform for realizing a sustainable Kanazawa through partnerships. However, the awareness of local businesses and residents is still not high, and we aim to have many people participate as a platform that is “closer, more casual, and more active” in the future. In response to this issue, creators who want to revitalize their hometowns gather, and all the participating creators “Rethink” (thinking from a different perspective), from idea generation workshops to design production, and “IMAGINE KANAZAWA 2030” We have completed a poster that encourages the revitalization of Partners. On January 30th, a delivery ceremony will be held in which
participating creators will present their works to the IMAGINE KANAZAWA 2030 Promotion Council (Secretariat: Kanazawa City). ■Details of the delivery ceremony
・ Date and time: January 30, 2020 (Monday) 15: 15-15: 30
・Venue: Kanazawa City Hall No. 1 Main Building 4th Floor Kenroku Conference Room ・ Contents: Review of this initiative, announcement of production intention, presentation of work to Kanazawa City, etc.
(*This is a tentative schedule and is subject to change.)
■ Finished work
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Title of work: Ai Kanazawa, overflowing.
■ About Rethink Creator PROJECT
“Rethink Creator PROJECT” is a curriculum provided by Creators Match Co., Ltd. to create human resources (Rethink Creators) who can change their perspectives (Rethink), give shape to ideas (Creative), and communicate. It’s a “go” project. We aim to realize regional revitalization through “local production for local consumption by creators,” in which Rethink Creators are created in various parts of Japan and the problems of each region are solved by local Rethink Creators as resources for local industries. The idea of ​​”Rethink Creator PROJECT” is the embodiment of “Rethink PROJECT”, and we will continue to work on it in 2022 with the sympathy of that idea. Rethink Creator PROJECT Website: ■ About Rethink PROJECT
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“Rethink PROJECT” is a general term for JT’s contribution activities to local communities based on partnerships. Based on the keyword “Rethink = thinking about things from a different point of view,” this is a project that faces social issues in order to create a “new tomorrow” together with our partners by making use of new perspectives and ways of thinking. For project details, please visit the official online page below.
Rethink PROJECT website:
[Creators Match Co., Ltd.]
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Representative: Keiju Kure, Representative Director
Location: Daiwa Sasazuka Building 8F, 1-64-8 Sasazuka, Shibuya-ku, Tokyo Established: August 1, 2007
Capital: 100,000,000 yen
Business content: Platform business “thinc” / Ad production and site operation business / AdFlow business
[Japan Tobacco Inc.]
Representative: Representative Director Masamichi Terabatake Location: 4-1-1 Ainomon, Minato-ku, Tokyo
Established: April 1, 1985
Capital: 100,000,000,000 yen
Business: Tobacco business, pharmaceutical business, processed food business URL:

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